Internet Business
wireless Internet
Supply chain management
e-learning
Education
Ph.D., Indiana Univ.
Experience
Feb.2005~Aug.2007 Associate Dean in Business School in Sungkyunkwan University
Mar.2000~present Professor in Business School, SungKyunKwan University
Mar.1994~Feb.2000 Associate Professor, Department of Business, College of Commerce, City University of Incheon
Aug.1989~Mar.1994 Assistant Professor, College of Business Administration, Marquette University,U.S.A.
Jan.1986~May.1989 Associate Instructor, Graduate School of Business, Indiana University-Bloomington
Journal Articles
(2022)
O4O 서비스의 지속 사용의도 및 실제사용에 영향을 미치는 요인 분석.
e-비즈니스연구.
23,
2
(2019)
The combined effects of power imbalance and mutual dependence on the relationship between IOS diffusion and a firm's performance improvement.
Asia Pacific Journal of Information Systems.
29,
2
(2018)
공급 사슬 참여 기업간 기존 거래 관계와 IT 기반 협업 활동이공급 사슬 성과에 미치는 영향: 흡수 역량을 중심으로.
지식경영연구.
19,
4
(2018)
Exploring the impact of product service quality on buyer commitment and loyalty in B TO B relationships.
JOURNAL OF BUSINESS-TO-BUSINESS MARKETING.
25,
2
(2017)
Effects of sense of control and social presence on customer experience and e-service quality.
INFORMATION DEVELOPMENT.
34,
3
(2017)
The effects of two types of IOS diffusion on firms performance.
Handbook of research on global enterprise operations and opportunities.
1,
1
(2016)
B2B 거래환경에서 SNS 활용과 기업 브랜드 신뢰와의 관계.
한국IT서비스학회지.
15,
3
(2016)
The Effects of Self-determination and Motivation in User-initiated Personalization on Loyalty.
Journal of Marketing Thought.
3,
1
(2015)
농촌으로 확대되는 글로벌 기업의 CSR 활동 유형 분석.
품질경영학회지.
43,
3
(2015)
소셜 네트워크 서비스에서의 신뢰전이와 삶의 만족에 대한 이해:정보 프라이버시 패러독스의 해소 관점.
대한경영학회지.
28,
8
(2014)
Organizational and Relational Resources in IOS Diffusion: A Cross Country Study between Korean and Chinese Supply Chains.
JOURNAL OF GLOBAL INFORMATION MANAGEMENT.
22,
3
(2014)
Self-customization of online service environments by users and its effect on their continuance intention.
SERVICE BUSINESS.
9,
2
(2013)
기업형 사내(in-house) 소셜 미디어의 역할과 활용방안: 기업 활용사례를 중심으로.
Korea Business Review.
17,
1
(2012)
공급자 관계 관리 시스템 혁신을 통한 협업 강화 방안에 대한 연구: 삼성엔지니어링 사례를 중심으로.
한국SCM학회지.
12,
2
(2012)
국내 기업의 대량 맞춤화 사례연구.
디지털정책연구.
10,
6
(2012)
An Exploratory Study on the Use of Social Networking Sites and Subjective Well-Being.
상품학연구.
30,
3
(2011)
A cross cultural study of interfirm power structure and commitment: the effect of collectivisim.
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING.
26,
3
(2011)
A motivational approach to information providing: A resource exchange perspective.
COMPUTERS IN HUMAN BEHAVIOR.
27,
1
(2010)
Altruistic traits and organizational conditions in helping online.
COMPUTERS IN HUMAN BEHAVIOR.
26,
6
(2009)
온라인 고객정보 수집에서의 프라이버시와 심리적 반발.
Asia Pacific Journal of Information Systems.
19,
4
Publications
(2021)
Chapter 10 Classification of social impact assessment models in South Korea in "Social impact measurement for a sustainable future".
Palgrave Macmillan.
Co-author
(2005)
통계학 개론.
신영사.
Co-author
(2005)
인터넷비즈니스론.
경영대학원 iMBA.
Solo
(2004)
효과적인 e-SCM을 위한 의사결정조정 시스템 모형.
집문당.
Solo
(2003)
통계학의 이해.
신영사.
Co-author
Conference Paper
(2015)
Why Small Suppliers Continue to Participate in Electronic Reverse Auctions? – Integration of Economic and Social Values.
ICSB World Conference.
UNITED ARAB EMIRATES
(2014)
SNS에서의 프라이버시 설정 사용이 프라이버시 염려와 자기노출에 미치는 영향.
KMIS 추계학술대.
KOREA, REPUBLIC OF
(2014)
Asset specificity, absorptive capacity and content creativity
of a joint media content production team.
SGBED 2014.
ITALY
(2013)
Understanding absorptive capacity and ambidextrous use of IT in supply chain relations.
ICIS 2013 (International Conference on Information Systems).
ITALY
(2013)
Understanding the role of intermediary fairness and trust in the supplier’s intention to participate in B2B reverse auction.
PACIS2013.
KOREA, REPUBLIC OF
(2012)
INTERORGANIZATIONAL SYSTEM AMBIDEXTERITY CAPABILITY AND ITS ROLE IN THE INFORMATION TECHNOLOGY RESOURCE-PERFORMANCE RELATIONSHIP.
ECIS (European Conference on Information systems).
SPAIN
(2012)
The Impact of Internal and External Diffusion on Performance Improvement According to Power Imbalance and Mutual Dependence.
ECIS (European Conference on Information Systems).
SPAIN
(2011)
THE EFFECT OF PERCEIVED FIT AND SELF-EFFICACY OF SELF-CUSTOMIZED INTERFACE ON CONTINUED USAGE INTENTION.
ICIS2011.
CHINA
(2011)
Self-determination and motivation to use the Website: The role of self-personalization of the user interface.
IRMA-KMIS 2011.
KOREA, REPUBLIC OF
(2007)
Psychological reactance in personalized recommendations.
8th congress on e-business.
CANADA
(2005)
Personalization versus privacy in Internet shopping.
KMIS 2005 International Conference.
KOREA, REPUBLIC OF
(2005)
모바일 오피스 환경, 이동성, PDA활용.
경영과학회 추계학술대회.
KOREA, REPUBLIC OF
(2005)
Promoting mobile data service - a value chain perspective.
2005 International Conference on Management Science and Engineering.
KOREA, REPUBLIC OF
(2005)
Complementary Use of Web Sites for Learning.
The 9th International Conference on Global Business and Economic Development.
KOREA, REPUBLIC OF
(2004)
웹사이트의 보완적 활용과 상호작용성이 학습효과에 미치는 영향.
2004년 경영정보학회 추계학술대회.
KOREA, REPUBLIC OF
(2004)
모바일 오피스 환경에서 이동성이 PDA 활용에 미치는 영향.
2004년 경영정보학회 춘계학술대회 논문집.
KOREA, REPUBLIC OF
(2004)
소기업의 기업간 전자적 연결에 대한 기대가치와 도입의도.
경영정보학회춘계학술대회 논문집.
KOREA, REPUBLIC OF
(2004)
정보시스템 품질요인 관점에서의 인터넷 쇼핑 거래의도에 관한 연구 - 신뢰와 만족의 인과관계를 중심으로,”.
2004년 경영정보학회 춘계학술대회 논문집.
KOREA, REPUBLIC OF
(2004)
Mobile Data Service in Korea - Expert survey results.
International Seminar for Mobile Services - Global perspective for competitive advantage.
KOREA, REPUBLIC OF
(2003)
모바일 인터넷의 사용자 수용.
한국경영정보학회 2003년 춘계학술대회.
KOREA, REPUBLIC OF